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Black Hat SEO – Knowing the Enemy

blackhatseo

Having a website appear at the top of search pages is often seen as being of such high importance that many businesses invest huge quantities of time and money to achieve it. The ease of which a first page ranking can be achieved depends on the strength of the competition. For niche markets targeting a single country or region it can be very simple to reach the top of the search engine results pages (SERPs) by just creating a fantastic website.
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Google’s Penguin Update Launches – Spammers Hit Hard

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This week has seen the release of another search algorithm update by Google; the long awaited Penguin 3.0. Algorithm updates are usually a tense and exciting time for website owners as it can mean a dramatic shuffling of the organic search results. Sites which previously ranked highly can vanish completely whilst poorly performing but well written sites may receive a well-deserved boost and start ranking more competitively for their targeted keywords. Continue reading »

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Launch of .london domain names

london

New .london domains are now available for registration – unlike the recently released .uk extention, .london domains are offered on a first-come-first-served basis so you do not need to already have registered the .co.uk version of the domain. Continue reading »

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