Need an online presence?
In the time it takes to read this sentence, a typical website visitor will have already decided whether or not to stay. We create stylish and dynamic sites that will grab the interest of your visitors, steering them to explore and discover your company's unique point of interest.
The term 'web design' is possibly one of the most misused in the IT industry. True web design is not just about the effective use of images and shapes, it's about maximising return of investment by creating an accessible, functional interface between your business and your clients. There are many websites which are graphically spectacular, but fundamentally fail to deliver their message because they are confusing, uninformative or awkward to navigate.
Your website says everything about your company; it is important to get the message right. As an example, our website is visually intense as we know it is important to demonstrate our creative ability and eye for design. A site for 'Ardant Solicitors' would need to present itself in a very different way, reflecting the visitor expectations for this profession.
How we can help your business
New companies looking to launch their business
Whilst organising a website for any new company may seem a daunting task, it is considered a prerequisite for a successful business - with the expansion of global competition the only way to keep up is to establish your own online market.
We cover all aspects of establishing your online presence, including:
- Domain registration - we can register names on your behalf and manage DNS and renewal processes automatically
- Web hosting - we can provide rock-solid platforms for your web, email and offline storage requirements
- Logo creation - our experienced design team can work with you to create an eye catching and memorable logo
- Stationary printing - we can provide artwork and layout for all your stationary needs.
- Online advertising - Ardant Design can efficiently manage online advertising for your business
- Website design
Established companies looking for a revamp of existing sites
Consider how many times a traditional high street business changes its window display. The internet is no different - for your site to retain the interest of visitors, it is beneficial to update your content and at intervals, present a different face.
We can help you to:
- Revamp old content and designs that are beginning to look dated
- Update company information to reflect organisational changes
- Upgrade to the latest technologies to keep your site one step ahead of the competition
- Fix compatibility issues with updated web browsers
- Recover from digital vandalism or virus attacks and respond to newly discovered vulnerabilities
Updating your website with fresh content will also help with SEO - search engines love new content!
Established companies looking to launch a new product or stand-alone site
If you feel you already have a great site but want to add new sections while retaining your established corporate identity, Ardant Design can utilise your existing framework and website graphics to create new content. If you no longer have access to your original artwork, we can help recreate or redesign the graphics needed.
The process, from initial enquiry through to the completion of your website
Stage 1
An initial discussion - we will listen to your thoughts and ideas and establish the direction your website will take. We will identify your target market, the approach you are presently using, and what you want to achieve from your site.
Stage 2
Following this meeting, we will review your current website if applicable and produce a detailed analysis of your competitors' websites. From this we will provide a quote, a report and an initial mockup.
Stage 3
Based on your feedback we will make any necessary modifications, enabling us to proceed with the launching of your website. We will create a prototype of the mockup for your approval.
Stage 4
We will then convert this mockup into a functional website and proceed with content implementation. Our sister company, Midwinters Copy, can assist with the generation of content if required.
During this stage we will begin to implement SEO components based on our analysis and launch your SEO campaign where appropriate.
Once completed, your website will be thoroughly tested in all of the major web browsers. Following this we go live!
Stage 5
Even though you now have a live website, we will continue to monitor your progress to see how successful the website design is for you. Any necessary adjustments will be made, based on our findings.
We will continue to:
- View visitor behavior
- Audit and adjust content based on visitor activity
- Make any modifications to the website based on these findings
Read more about Web Design in the Ardant Design Blog
- December 7, 2011 - Enhancing Visitor Experience
- September 18, 2011 - Ten Reasons to Leave a Web Site