Category Archives: Design
When it comes to design, typography should never be underestimated. Whether you are designing for print or creating a web page there are several important rules which need to be observed. There are times when it is possible to break several of these typographic laws but if you are presenting large quantities of copy on […]
Powerful imagery is a major aspect of marketing, but there are many situations where it isn’t practical or possible to employ a photographer or capture the images yourself. Taking relevant photos can be problematic for companies who provide non-tangible services or work with children where privacy is a concern and when you need to add […]
We recently looked at the psychology of colour and the way in which certain colours can trigger emotional responses. This week we will take a look at developing a palette of colours into an effective colour scheme.