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Category Archives: Marketing

Why Buying Facebook Followers Makes Little Sense

The number of small businesses using Facebook is steadily increasing, with more than 30 million SMBs now active on the social media platform. One practice which appears to be increasing in popularity is for a new business to increase their followers by buying ‘likes’. Sites such as allow people to purchase likes on Facebook […]

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Pinterest – Should your Business Start Pinning?

Looking at a list of the most popular web sites on the internet it’s clear to see that social sites have a healthy presence at the top of the rankings. Amongst the major platforms used is Pinterest, a relative newcomer to the growing world of Social Media. Pinterest was launched at the start of 2010 […]

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Black Hat SEO – Knowing the Enemy

Having a website appear at the top of search pages is often seen as being of such high importance that many businesses invest huge quantities of time and money to achieve it. The ease of which a first page ranking can be achieved depends on the strength of the competition. For niche markets targeting a […]

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